News 2017 your local butcher online

Factum is in charge of communications for the launch of the new online shop that offers meat lovers the finest cuts from Switzerland and abroad– to either collect in Lupfig AG or have delivered by post in a cooler box the following day. Starting soon, Factum will announce and advertise using a cross-media mix of billboards, ads, advertorials and PR as well as social media ads geared to the target group. Guerrilla activities organized in the area around the shop’s location round off the launch campaign.