Daniele Pucci

Art Director

My last name is a great conversation starter, because in fact Emilio Pucci, the founder of the Florentine fashion label with the characteristic style, was a distant relative. And just like him, I always try to incorporate my personal handwriting into my work in addition to functional and communicative aspects. This is characterised by a perhaps somewhat unItalian tendency towards perfectionism in detail – a quality for which I have acquired necessary competence in more than 25 years of experience in advertising, marketing and design, both classical and digital.


+41 44 366 99 13